New Partnerships Give MOG, Deezer and Guvera Access to the Entire INgrooves Music & Video Catalog

(SAN FRANCISCO) INgrooves has inked a host of new deals, including partnerships with subscription service and music ad network MOG, streaming service Deezer and the ad-based music service Guvera. The announcement was made today by Robb McDaniels, Founder & CEO, INgrooves.

The recent deals illustrate an evolving, multi-faceted digital marketplace. MOG, the largest music ad network, expanded its business by recently launching its premiere music service MOG All Access. MOG All Access subscription service builds on the powerful MOG blog network, already home to more than 10 million music fans. Also joining INgrooves is on-demand French streaming site, Deezer, which is translated into 5 languages and now has more than 12 million users. Additionally, INgrooves completed a deal with Guvera, an Australian-based search website aligning artists, fans and brands. Guvera’s U.S. launch is set for March 30, 2010.

“As the digital landscape continues to diversify into new models such as ad-based and subscription models in the cloud, INgrooves will augment its worldwide digital distribution platform with cutting-edge digital retailers like MOG, Deezer and Guvera that provide consumers with unlimited access to music,” stated Robb McDaniels, Founder & CEO, INgrooves. “These companies all provide access to a broad portfolio of content both in U.S. and important overseas markets, and we are thrilled that our artists and labels can be a part of their unique offerings.”

MOG CEO, David Hyman commented, “INgrooves has a long history of providing seamless and transparent distribution via its ONE Digital platform to its collection of top indie labels and artists, and we are very excited to have them onboard as a content partner.”
Dan Thompson, Head of Content of Guvera Limited said, “INgrooves are industry innovators and we’re very excited about connecting our members to their extensive and diverse catalogue. We are delighted to partner with the INgrooves team and look forward to exploring theirs and our capabilities to continue Guvera’s revolutionary path.”

About INgrooves

INgrooves is a digital media infrastructure company that provides various distribution and marketing services via its INgrooves and ONE Digital divisions. ONE Digital is a proprietary software platform that provides distribution and administration to large distributors, record labels and film production companies at rates far below the industry standard. INgrooves provides clients customized distribution, marketing, promotion, synch licensing and administrative support to help maximize the earnings potential of specific releases or catalogues. For more information, visit

About MOG

Headquartered in Berkeley, CA., MOG was founded in June 2005 by David Hyman, former CEO of Gracenote, former SVP-Marketing at MTV Interactive, co-founder of Addicted to Noise, and self-proclaimed music junkie. Grammy-winning record producer, Rick Rubin, named by Time Magazine as one of the “100 Most Influential People in the World,” is a member of MOG’s Board of Directors. Investors include Menlo Ventures, Simon Equity Group, Universal Music Group and Sony Music. For more information go to

About Deezer

With 7 million unique viewers in France, 12 million members worldwide and a 5 million track catalog, Deezer is today the first European music website. Thanks to the launching of its Premium offers in last November, Deezer is now available on mobile phones, offline, in High Quality sound and with no ads. Giving a multi-access to all kinds of music from the most numerous devices (IP Sound systems, IP TVs, MP3 Players…) anywhere, anytime: here are the ambitions of the August-2007-launched website. The 10th edition of the Net20 awards, rewarding the most successful French website of 2009, designated Deezer as Best Website in the Cultural Consumption category.

About Guvera Limited

Guvera Limited is a music and content download system designed in Australia, founded in 2008. Guvera provides a way for content owners such as artists and record labels to generate revenue from their music, making it readily available and 100% free and legal to consumers. Content is paid for by advertisers looking to target consumers in a revolutionary way with branded channels. will launch in the US in March 2010 and will offer content for a number of major labels and independent content providers. The company’s consumer facing website is Visit for a presentation for advertisers and agencies.