Announces New Partnerships with The Boxer Rebellion, Pepper, Raheem DeVaughn, Lyfe Jennings, Primal Scream and Lenka
INresidence, the artist services division formed by music distributor INgrooves last fall, has announced the first group of partnerships with an eclectic array of artists and labels.
Established in 2012, INresidence is the in-house global marketing division of INgrooves, one of the world’s leading independent music distributors. INresidence provides streamlined access to product management, radio and video promotion, sync licensing, online marketing, publicity support, and branding and sponsorship services.
“INresidence was founded to provide centralized resources to the independent artist community who have embraced it with great enthusiasm,” said the division’s Senior Vice President, Bryan Mead. “The INresidence team provides a complete suite of services for label and artist partners looking for a passionate, fair and transparent marketing and distribution solution.”
Releases already available in stores or being released soon include:
The brand new album Promises was released in May on Absentee Recordings and nearly doubled the first week sales from their previous effort. INresidence is leading the marketing efforts which includes a major push for the first single, “Diamonds,” at non-commercial and AAA radio as well as sync licensing with two early Grey’s Anatomy placements. A North American tour starts in June and will include a stop at “The Tonight show with Jay Leno” on June 14th.
The band’s sixth studio album will be released on July 16th via their own LAW Records label. INresidence is already impacting radio with the first single “FKARND” which has early adds at KROQ (LA), LIVE 105 (SF) and KUCD (Hawaii). Velvet Hammer Management is running a PledgeMusic pre-order campaign as part of the online fan hub’s retailer deal with INgrooves.
The Washington D.C. duo, return with their 7th studio album Saudade on September 10th. The band will be performing at several summer festivals including The Governor’s Ball (NYC), High Sierra (Quincy, CA), Calgary Folk Music (Canada) and Lollapalooza (Chicago).
The GRAMMY-nominated DeVaughn, best known for his hit singles “Woman,” “Customer,” and “Bulletproof,” has completed his new album which will be released this August on Mass Appeal Entertainment. The first single, “Love Connection,” is heading into the Top 10 at Urban AC radio and Raheem will be hitting the road this summer in support of the new album.
R&B fan favorite with over 2.1 million albums sold, Jennings is hard at work on a brand new studio album expected this fall on Mass Appeal Entertainment. The first single, “Boomerang,” was just serviced to Urban AC radio to early rave reviews.
The inaugural release on her own Skipalong Records, Shadows, is due out June 4th. The album is a collection of songs penned while she was pregnant with her first child. INresidence has managed her global PledgeMusic pre-order campaign. Lenka will be on tour much of the summer.
Primal Scream (U.S. only)
After a five-year hiatus, Primal Scream returns with their new album More Light, featuring all new songs and guest appearances by Robert Plant and Kevin Shields from My Bloody Valentine. The album debuted at Number 12 in its first week of release in the UK and is set for a June 18th street date in the States.
Pepper’s manager, Velvet Hammer Management’s Graham Martin commented on his experience with INresidence thus far, “Working with the INresidence team has provided us with the support, strength and reach of a traditional label, while allowing us to remain independent. They are creative, hardworking and wonderful partners.”
Sumit Bothra, who handles The Boxer Rebellion via ATC Management said, “I’m very happy to be partnering with INresidence on The Boxer Rebellion’s Promises LP. As a highly independent operation, the band and I have felt comfortable every step of the way, knowing that the INgrooves team, led by Bryan Mead, understand our ethos and our relentless, detailed approach to getting great music heard by as many ears as possible.”
INresidence is based in INgrooves’ Los Angeles offices.